If Asperity references pen-drawn and carved lettering, Aspic has a different set of influences, but still based on crafted, calligraphic hand lettering. Aspic takes ideas from the lettering you might find on cereal packets or toilet rolls. Seemingly throwaway or ephemeral, these are skilfully drawn, crafted lettering designs, presumably brush-like and handwritten to signify friendliness, warmth. Aspic has that same swashy character, but is not overly informal. Rounded, but not hand-done.
Font Family:
· Aspic Medium
· Aspic Bold
Tags: food, packaging, rounded, soft